Generation Z to Decide Social Media Trends – New Generation Development Company NGDC

Generation Z to Decide Social Media Trends

In-Platform Messaging & Instagram Stories
September 11, 2018
Live Streaming Explodes
September 11, 2018

We’ve mentioned Generation Z in both of the previous topics for good reason.

RetailDive had this to say about Generation Z and their associated social media trends:

“Gen Z is two- to three times more likely to be influenced by social media than by sales or discounts — the only generation to value social media over price when it comes to making purchase decisions…”

Furthermore, 81% report watching at least one hour of online video per day, or more, according to a study by Fluent, covered by AdWeek. Combine these facts and realize that droves of Generation Z will graduate college and/or start careers next year, and you start to see the powder keg.

Farid Boushra
Farid Boushra
The Owner and Founder of #NGDC Egypt

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